I am an experienced communications professional specializing in creative direction for multimedia projects. My expertise includes crafting compelling storyboards for video production, some of which have been featured in movie theatres and on Jumbotrons across Canada. I was responsible for budgeting and organizing trips across Canada to capture B Roll footage, subsequently used in our Digital Assets Management (DAM) tool.
RCMP REMOTE
Episode 1 - Grand Manan Island
The organization faced a problem with a lack of interest in deploying voluntarily to remote locations across Canada. To address this, an internal campaign was launched, featuring the firsthand experiences of seasoned members currently deployed in remote regions. The campaign successfully generated a notable surge in interest and volunteers for remote assignments. As a result, the necessary funding was secured for "Episode 2: Remote Location in Saskatchewan" and "Episode 3: Remote Location in Newfoundland & Labrador."
INTERPOL
Views in the Future
INTERPOL requested views on the future of the organization from members under the age of 35 across the world. In response, enthusiastic members were identified and recruited to participate in a video project showcasing "our mission" and "our vision for the future." The video is now prepared for presentation in Vienna in November 2023, with the primary objective of enlightening audiences about INTERPOL Canada's mission and activities.
RCMP150
Career Specializations
The US Government was not aware of what the RCMP does as an organization. To address this, a video was created to present to the US Congress at the Canadian Embassy in Washington, showcasing the RCMP's work. The video was warmly received by the US Congress and has since become a vital communication tool for future awareness initiatives. Additionally, it has been translated into both official languages and is now used for recruitment purposes.
POLICE STOP
In Rural locations with no shoulder
Members of the force were experiencing accidents and casualties during pull-over maneuvers in rural areas where little to no shoulder was available. To address this, a video was created to demonstrate the proper way to pass a police vehicle when there is oncoming traffic and only one lane to pass. The storyboard was approved by PEI RCMP, the shots have been completed, and the video is currently in the process of editing and adding voice-over.